We are proud to have been the official supplier of signage and wayfinding product design services to the London 2012 Games.
Designs were produced for LOCOG to use within venues, and for Transport for London to guide spectators to the events.
Outside the venues the wayfinding concept became known as the ‘Last Mile Olympic Signage’. The development of this temporary signage to manufacture and implementation was challenging – a number of hard-nosed considerations had to be made